Dr John Whittle: Always drawing on his social scientist background, John has advised some of the biggest brands and businesses in the world on how to understand and manage their global, environmental & social impact. Having delivered end-to-end multi-market brand strategy and product innovation projects for Google, BBC, Barclays, Jaguar Land Rover, and supported companies like THG and Trainline in becoming SBTi verified, he is very experienced in identifying barriers that hamper change and positive impact. As one of the managing directors of MyCarbon, he spends his days juggling the rapid growth of the business with the ever-changing demands and needs of clients looking to make a measurable and accurate carbon difference in the constantly evolving sustainability landscape.  He has a BSc in Sociology and a Postdoctoral Degree in Social Science from Loughborough University, owns a large German Shepherd called Albus and is great fun at parties.