Fridtjof founded his first company in 1999 at the age of 16: In 2007 it became Jimdo, a website construction kit which enabled more than 25 million people to create their own website. In 2017 he shot a ten-part TV documentary with “Deutsche Welle”: The idea was simple: travel 120 days through 10 Asian countries and choose one of the 17 UN sustainability goals.

What sounded nice at first turned out to be a life changing event for him. 

After this trip, he decided to invest his time and resources solely in startups that are doing significantly better than today's economy. Together with like-minded people, he founded Planet A Ventures in 2020, where they provide venture capital to scientists and founders to work on an economy within planetary boundaries.